We still don't get the hype surrounding Nando?s and why people will fork out money for rubbery tasting chicken cooked in herbs and spices that tastes like a pub’s drip tray. But then again, we're not young, hip individuals who want to be seen in one of the supposed coolest eateries in the UK.
As Wendy?s recently showed on these pages, combining hip-hop with motivational training videos doesn't quite work.
However, we have to appreciate that Wendy?s pioneered this in the eighties when the world was a worse place. Nando?s has waited its turn and attempted to do the same thing, roping in ?celebrities? including, Goldie, Andi Peters, Melinda Messenger, Johnny Vaughan, Lisa Snowdon, Chris Fountain (Hollyoaks), Andy Collins, Kyran Bracken, Chris Parker (Eastenders). What could go wrong?
Seriously. This video has managed the impossible. The people of Nando’s have managed to make a promotional video that is actually worse than the food they serve AND more irritating than the jokes they have written on the walls of their restaurants.
It's like someone doesn't like hip-hop or something. The poor genre is yet again being used as a dismal pun, based on one of the fury-inducing chicken wraps you can order from Nando?s. Subsequently and horrifyingly, an internal video for staff was created and given the title ?Wrappers Delight?. See what they've done there? Can we please get the geniuses behind this to come and work for us? It's the Sugar Hill Gang who we feel sorry for the most.
In fact, scratch that. It’s anyone who owns ears and a short-term memory who we really feel sorry for.
This really is distressing viewing, to the extent where we are actively considering turning to the dark side and becoming one of those pesky vegetarians. PETA should use this video alone to convert people in to saving an innocent chicken before it's subjected to this terrible song, covered in sauce and grilled to buggery.
What really annoys us the most is the lyric ?we got more wraps than Dr. Dre and we serve them perfectly.? Yes, we get the point that everything will delivered on a paper plate to us immaculately, but including the hip-hop legend in a piss poor parody song and acted out by a bloke who probably suffers from learning difficulties is insulting.
Even to us.
Internal promotions like this are also a great way of seeing which celebrities aren't getting much work and cashing in on any given opportunity. Goldie takes the title of biggest bell-end in this video as he appears as a shit James Bond villain that appears to have been shot as part of a student?s GCSE media studies coursework project.
If we can deter at least ten people from venturing in to Nando?s (and you should, as this review expertly points out *ahem*) ? an upmarket KFC and inferior Dixy Chicken, we?ll be happy.