This week?s Apprentice turned out to be Cultural Ignorance Week, which was a bit unexpected because everyone thought it was going to be interview week. The poor candidates got all dressed up for it ? Magic Jim even put on a waistcoat ? and then they realized they were actually going to have to launch fast food restaurants. Honestly, what a waste of an outfit.
For the first time in about a decade, Lord Sugar decided to keep everyone in the same teams. So that meant it was Tom and Helen against Jim, Natasha and Susan, who seemed to have an advantage. Not just because they had more people. They also had Natasha, who was very keen to point out that she's got a BA (Hons) in Hospitality Management.
Unfortunately for her, nobody gave a shit, and so Magic Jim ended up project manager anyway.
And so, the cultural ignorance began. Tom and Helen managed to be entirely ignorant of their own culture, which takes a special kind of idiocy. They based their MyPy idea on the great British institution of pie and mash, which seemed a plan until they started coming up with the names of ?great Britons?. At which point they decided to name a pie after that terribly well-know Brit, Christopher Columbus. It took Nick pulling a stupid face at them for them to realise he's not 100% British, and even then they don't quite seem to get it. Bless.
Jim and co. meanwhile, decided on a Mexican theme and inexplicably chose to name it after the capital of Venezula. Except they didn't realise that. They thought that Caracas was a made up word. And then they put an apostrophe in there and turned it into Caraca?s, so that's OK. Unfortunately they still decided to cling to old cultural stereotypes and filled the place with sombreros, but that was the least of their problems.
Because it turned out that Caraca?s weren't just dabbling in some mild racism. They were also completely awful. Their food was cold, and looked like vomit, and took 25 years to arrive. Their test run customers weren't impressed, Lord Sugar and his judges weren't impressed, and their kitchen hand wasn?t impressed. And yet somehow, they all thought that it had gone well. That's some industrial-strength delusion right there.
Unsurprisingly, MyPy won in a quiet and not massively entertaining kind of way. And so Jim, Natasha and Susan found themselves in a desperate scrabble for the final. Susan and Natasha both thought that Jim should go, because they?d decided that he's the Apprentice?s very own Lord Voldemort and would eat their souls if he stayed, or something. But Jim wasn?t having any of that.
Ever the bullshit artist, Jim decided to turn his magic to Natasha?s seemingly ill-fated degree. You know, her BA (Hons) in Hospitality Management. During the course of which she refused to focus on food, because she didn't like it. Lord Sugar didn't seem to like her argument that she couldn't be expected to know things about hospitality just because she had a degree in it, and seemed to accuse her of killing people. Or maybe we misunderstood. He was saying something about first aid, anyway, which might be the same as hospitality. Or at least is what you're likely to need after eating this lot?s food.
Anyway, Natasha ended up getting fired, mostly because she didn't pay attention during her degree. That sent Jim and Susan through to join Tom and Helen in the final, but they weren't done with insulting each other yet. No, they still had to tear each other to shreds in the taxi. Not literally, unfortunately. That would?ve made some truly great TV.
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