MC Hammer (real name Stanley McHammer) is a man famous for two things – ‘U Can’t Touch This’ and his hareem trousers. That’s about it. Think of anything else? Nope. Nothing. That’s pretty much everything covered.
BUT WAIT!
Hammer – who spunked his $20million fortune on sweets and crisps, leaving him with not much else – is coming back! What as? Well, as a guest at the Web 2.0 summit in San Francisco this week, he announced he was launching a search engine. No. This is not a joke.
Hammer took to the stage to announce that he is launching a new search engine called ‘WireDoo’. This is proper news. The New York Times are reporting on it. Although, they’re probably more concerned with Colonel Gaddafi getting his legs blown off at the minute.
Anyway, McHammer explained how the service could add relationship information to search results. Y’know? Like the already existing ‘related results’ that you get on the search engines.
Hammer hopes to offer a “deeper type of search” that shows relationships to specific queries.
Why is he investing in technology?
“No one is playing for singles anymore”.
Okay. If he had any brains, he would’ve developed those magical talking shoes he wore in his short-lived cartoon series from the late ’80s/early ’90s.
Don’t remember them? Let us reacquaint you…
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