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terminal 5

If you were watching TV last night you will have found it hard to miss T-Mobile’s latest flashmob-based ad, which took place in Heathrow’s Terminal 5, in London.

The ad was shown simultaneously on 86 channels at 10.15pm, meaning that around one in six people in the UK will have seen it. In the event that you didn’t, here it is:

The mobile firm has a history of inviting people to flashmobs for a spot of public dancing. It then films them and turns them into ads. This one was filmed, edited and broadcast within 36 hours.

Hecklerspray hates hanging around in airports, but this would have provided some light amusement, in a Bobby McFerrin kinda way.

The T-Mobile flashmob ads have been seen by more than 26 million people on YouTube. What do you think of the latest one?

OK, we take back every single bad thing we ever said about Naomi Campbell – she’s finally convinced us that she’s a genius.

We mean it. Naomi Campbell is a genius. Only a genius could do something as flat-out berserk as what Naomi Campbell’s just done.

Recently Naomi Campbell was banned from flying with British Airways for life for spitting on a policeman in the middle of a violent tantrum about luggage. So, naturally, Naomi Campbell has made a huge point of boycotting British Airways, even though it’s already banned her. Seriously. Indiscriminate violence and a dangerously flawed mental process? We can’t figure out why nobody’s married a catch like that yet.

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