Weezer are a peculiar little pop band. They know how to stay in people’s minds without ever making a record that crosses over big-time. Of course, that doesn’t include the ‘Buddy Holly’ single and its brilliant Happy Days vid.

Despite making consistently decent LPs, the band have outlived others thanks to a playfulness in marketing. They made the Weezer snuggy, got fans involved in one of the videos for their singles and now, they’re putting actor Jorge Garcia, aka Hurley from Lost on the front of their newest and eighth LP.

No really. There’s a picture of it over the jump to prove it.