When you’re looking into an advert you have to look beyond the obvious and into the depths of what makes advertising people and companies decide that things are a permissible idea. Take as an example, the ill-fated attempt by Sabatier knives to reinvigorate their brand by getting in Danny Dyer as a spokesperson. Things often don’t go the way you want them to.
Cue Bernard Matthews Farms and their £3 million (let that sink in for a moment) attempt to rehabilitate serial granny-botherer Marco Pierre-White from disturbing waxwork version of Michael Hutchence back to celebrity chef in one fell swoop.
What better way to achieve it than to pair him with celebrity nice-guy and all-round former Eastender Martin Kemp?
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We already know that Hell’s Kitchen 2009 will be rubbish compared to 2008.
It won’t be for the lack of bigots like Jim Davidson, it will be for Lee Ryan not featuring. Regular hecklerspray readers will know that he didn’t take kindly to our gentle mocking of him walking off the show.
Still he has had the last laugh over us, last we heard; Lee had three gold stars at McDonalds! This year, generally pissed off chef Marco Pierre White takes another bunch of gormless famous folk and teaches them how to make main courses made without Smash and desserts which don’t involve Angel Delight.
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A guest blog by Monsieur Josh Burt from Interestment…
Were medieval royals granted a few weeks living in the 21st century, they would be astounded by what they see. Outraged even.
Look, the jesters have become film stars! Hark, the lowly kitchen workers are all over television making big money! Next thing you know, the bottom wipers will be running the country. Oh, hang on…
Either way, the medievals can shut the hell up, because we absolutely adore the celebrity cooks. So much so that we thought it completely necessary to come up with a top five. It reads exactly like this…
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