You know what market hasn’t been tapped? A market that really has been crying out for someone to fill? The ironically loved 90s one-hit wonder alcohol market! So thank the stars that Hanson are here and flogging a beer they’ve developed!
That’s right, music brothers Isaac, Taylor and Zac Hanson are in the process of developing an Indian Pale Ale which won’t be stocked by an real ale enthusiast pubs in early 2012.
Of course, what with it being pop related, it’s going to need a pun-based name, right? Get ready to wonder what it would be like to order a foaming pint of MMMHop. And how dare you assume that we made that name up.

