When Dan Brown writes a new book, he doesn’t need to advertise it – the book can advertise itself.
You’ve seen the millions of commuters all holding Dan Brown’s books up to their nose every morning. And you’ve seen packs of sweaty, clueless-looking Americans stumbling around Paris and Rome squawking “Ooh, The Da Vinci Code! Ooh, Angels & Demons!” in the belief that The Louvre was only built so that Tom Hanks could run around it in a funny wig.
But still, Dan Brown’s new book The Lost Symbol comes out soon, and this time he is advertising it. On FACEBOOK!

