Many depressing things have emerged from the world’s fascination with reality TV – the career of Jade Goody and Sir Andrew Lloyd Webber’s sense of humour rank high among them – but one of the more unexpectedly sad side effects is belief.

Thanks to shows like X Factor, everyone and their dog (honestly, watch Britain’s Got Talent) believe they have what it takes to become the next pop icon/ business tycoon/ celebrity farmer that the world has been waiting for, but the fact is that many of us just aren’t all that good at stuff.

Britain’s Next Top Model is, as it says on the tin, searching high and low in this fair land to unearth the next supermodel, and if there’s one thing that you absolutely have to have here, it’s belief.