Kids these days don’t know they’re born. What did we have to play with growing up? Lumps of coal and dysentery, that’s what.
But today’s kids? They’re so lucky. Do you know how hard it is for a six-year-old boy to create a overtly sexist tableaux of alienation, ruthlessness and mid-century social mobility with bits of coal? It’s almost completely impossible. The new generation of children, however, don’t have to put any of the legwork in – because a new range of Barbie dolls based on the hit TV show Mad Men has just been released.
It’s a genius idea, and one that we hope catches on soon. Because Mad Men Barbies are one thing, but a range of Transformers based on Stephen Poliakoff‘s 2006 television play Gideon’s Daughter? There isn’t a child in the land who wouldn’t want to unwrap that on Christmas day, surely.

