HecklerSpray

Grown Up Gossip & Internet Villainy

Badvertising: Out Of Work Actors 4 U

August 7th, 2012 By Michael Park

There’s nothing worse than having to sit down and read loads of words. Especially if you’ve broken your leg or had your eyes ripped out by a sexually aggressive crow. That’s why we like to help you out by making some videos for you every now and then.

It doesn’t mean they’re good- as you can see Dep Ed Michael & ‘Spray scribe Euan?have very, very shaky hands. That doesn’t matter though because, for your viewing pleasure, they’ve had a think about what Lawyers do when they’re not out chasing ambulances.

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Badvertising: Play Weight Watchers By Blinding & Deafening Yourself

August 7th, 2012 By Michael Park

OI! FATTY! IT’S JANUARY SO YOU’D BEST GET ON THE TREADMILL! Is what I’d be shouting at you if I wasn’t one of you; a Festive over-indulger that left a world of salad and steak for one populated almost exclusively by Toblerone and Terry’s Chocolate Oranges. We’ve all been there and now you’re probably sitting clutching your list of New Year’s Resolutions desperately trying to convince yourself that you’ll achieve all of the things on it.

You won’t.

Why should you? You’re your own person and you don’t need a list of goals to tell you that you should probably crack open a bag of cress every now and then before you start to resemble Michelle MacManus & Rik Waller’s illicit love-child. You don’t even need a list of goals to tell you that it might be time to get yourself on a dating website and meet someone new before you fall into the arms of an ex-lover because you’re horribly lonely.

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Badvertising Christmas Special Part 1: Santa Claus Is Made Redundant By TV Presenters

August 7th, 2012 By Michael Park

It's christmas. Woopdeedoo and loop de loop and all that. Yes, that's right, since you all asked so fucking nicely, we didn’t bother to do a video this week as it’s the festive season and is therefore all about building up your hopes in order to dash them.

In fact, we're so set on driving you all to distraction that we’re going to have Christmas specials every week now because that's exactly what christmas is all about. Incessant disappointment until you eat so much chocolate and drink so much cheap sherry that you may as well check into Dignitas on Boxing Day.

Still, euthanasia aside, it's always best to start the Christmas period as early as possible because that's where you make the most money and since all of you dribbling gits out there in internet land believe that the Christmas period can only officially begin when the Coca Cola advert has tugged its way around your heartstrings, we decided to start as soon as they do.

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Badvertising: Man Has Inappropriate Relationship With McDonalds Burger

August 7th, 2012 By Michael Park

There’s nothing better than the smell of a burger chargrilling over an open flame. That is, unless you’re vegetarian or can’t eat pork for religious reasons. Maybe you don’t like burgers. Okay, so there are several things that are- in reality- better than the smell of a burger chargrilling over an open flame but we can assure you of one thing, a fast food burger is not one of them.

It’s not for us to tell you the problems with fast food and to preach to you like grimy facsimiles of Nigel Slater would be hypocritical. We’ve all been drunk, hungry, in desperate need of an escape from the rain that we’ve been in one of the American burger giants- there’s no denying it. Find us someone who’s never been over the door and we’ll point and gawp in sheer amazement.

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Badvertising: Two Rubbish Adverts For The Price Of One

August 7th, 2012 By Michael Park

There is a definite trend of companies recycling their expensive adverts of yesteryear in order to save themselves a bit of cash. To be honest, there isn’t a lot we can say as a criticism of that. Times are tough and if your product hasn’t changed very much then why bother going to the effort of making a whole new advert to?extoll?the exact same virtues.

While there’s nothing wrong with it on the face of it, some ads remind us that they were completely awful in the first place and, like last week, we’re looking into the murky, sugar-loaded world of soft drinks.

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Badvertising: Mmm… CGI Chocolate

August 7th, 2012 By Michael Park

Chocolate! It’s a wonderful invention. Not only did it get thousands of American soldiers laid during the second world war, it’s also a tasty treat that you can give your kids. Your kids who will die of a fatty liver by the time they’re 25. Not only that, it’s an indulgent treat for you to force down your gullet at every available second while telling yourself that it’s just a little slip-up.

It might not surprise you to learn that there are loads of ways to advertise chocolate because it’s such a universally beloved product. The big question is that of the target market. If there isn’t an established target market for product then we end up with mad-eyed children, planting ideas about milk chocolate in your head through a hypnotic eyebrow dance.

That kind of confusion might spark ‘water-cooler’ conversation but it doesn’t make anyone want to eat a bar of Dairy Milk, no matter what anyone claims.

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Badvertising: The Paddy Power Vampire – “Who Are You & What Are You Doing Here?”

August 7th, 2012 By Michael Park

There’s no video content for this week’s Badvertising, primarily because caretaker of the advertising corner, Michael Park, has become the victim of legal action after a woman’s head exploded after seeing his smug, self-involved face on her computer screen more than the appointed twice in a month. This means that it’s back to plain ol’ words!

When you’re making an advert, it’s important to establish a relationship for the sake of the viewer. Now, what do we mean by that? There are myriad different types of relationships in advertising from the authoritarian ‘expert’ who spends a worrying amount of time bellowing out of the television, to the ‘friends’ who love nothing more than snuggling up on a couch eating Maltesers and taking intravenous injections of air freshener.

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Badvertising: Plenty More Incest In The Sea [Video]

August 7th, 2012 By Michael Park

Every week, Badvertising takes a look into the murky backwaters of advertising as we call out the idiotic decisions of committees and advertising companies who thrust their intellectual vomit down our throats. This week is slightly different as we’re a little worried.

Normally we watch adverts and can identify the fact that the mysterious hand of the ‘Ad Men’ in every second of the video. Usually, their influence is obvious; ear-worms, repetition, hideous sexism designed to cater a product to knuckle-dragging oafs who believe a woman’s place is in the kitchen, hideous sexism designed to cater to pseudo-feminists who believe that every man on earth is a knuckle-dragging oaf who believes a woman’s place is in the kitchen and annoying recurring characters. That sort of thing.

This week, join Dep Ed Michael as he worries that the people from Plenty of Fish might have missed an important factor in their latest ad. Find out what it is over the jump…

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Badvertising: Are The Haribo Family Worse Than The Mansons? [Video]

August 7th, 2012 By Michael Park

Every so often the world unites behind a cause which transcends nationality, colour, creed or sexuality. These causes can be anything from the protection of human rights to people coming together in search of justice (not a lynch mob, that’s not the same thing at all).

Of course, these things don’t always mean much. For example, much of the reaction to Haribo’s new advert, starring “the average nuclear family” in a musical number about sweets, has been hugely negative. People hate it and they’re getting together to show how much they dislike it.

We had managed to avoid the advert entirely until one fateful night when DepEd Michael put it on while the rest of the staff were out drinking cheap beer and getting knocked back by prostitutes. Find out what happened after the jump…

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Badvertising: Oi! Cathedral City! This Is Not The Way To Sell Cheese!

August 7th, 2012 By Michael Park

Supermarkets and kids are funny ol’ things, aren’t they? As we’ve already pointed out, you can’t make a supermarket seem less like a soulless, fluorescent death camp for creativity by involving children in your advertising- we will catch you. Further to that, if you try to market a product to kids by trying to be both hip, trendy and hilariously off-beat then we will catch you out and we will cut your throat.

Like Badvertising ninjas.

Oh, sod off. You laugh when Russell Whatsisface makes jokes about ninjas.

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