Did you see the Super Bowl yesterday? Oh boy, that sure was some game – the way that one team beat another team?
Amazing. And the Super Bowl half-time show, where half of The Who sang some songs in a fairly nondescript manner? Wowsers, talk about entertainment. And then there were the Super Bowl adverts, like the one for Dockers where nobody wore trousers, and the one where Toyota hilariously apologised for recalling five million cars because they were potentially lethal. Classic Super Bowl.
But the biggest Super Bowl moment probably came with the 15-second commercial for David Letterman‘s show. Why? Because it reunited Letterman with his arch-enemy Jay Leno, which is a big deal if you like that kind of thing.
For the most part, yesterday’s Super Bowl was a crushing disappointment. Usually the big news of the day comes from the half-time show, but that wasn’t the case this year. The protests against The Who’s appearance didn’t turn into a full-scale riot, Pete Townshend didn’t make his guitar look like a willy like Prince did a few years ago and Roger Daltrey didn’t even pop one of his nipples out. It was very disappointing.
And the Super Bowl itself wasn’t much better, on the basis that American football is a sport that people only pretend to like. So that just leaves the commercials. And, luckily, David Letterman had something quite special in store for us. Look…
Look! It’s David Letterman and Oprah Winfrey, who David Letterman was once engaged in a long feud with. And there’s Jay Leno, who David Letterman has been engaged in a feud with for almost 20 years. Together! On a sofa! For 15 seconds! Together!
The advert was a masterstroke for all kinds of reasons, especially because the recent palaver over Conan O’Brien and The Tonight Show gave Leno and Letterman a new excuse to snipe at each other with unbridled ferocity on their shows. And now it would seem that all the bad blood’s in the past.
The three stars come out of the commercial looking better than ever, too. David Letterman looks like a good sport for arranging it, Jay Leno gets to take another step towards public redemption and Oprah Winfrey looks like a comedy genius just by sitting next to Jay Leno – who is, after all, about as funny as herpes.
And the repercussions of the commercial should be great, too. If it works, all three will see a direct ratings boost as a result. And if it doesn’t work, the worst-case scenario is that the world gets a much-needed reminder of what wonderful actors they all are. People forget that Oprah Winfrey was once nominated for an Oscar, or that Jay Leno was once in a buddy action movie with Mr Miyagi, or that David Letterman was once in one episode of Mork And Mindy 31 years ago. The offers should come flooding in now.
But the David Letterman commercial wasn’t the only good thing about yesterday’s Super Bowl. There was also… oh, who are we kidding? Yes it was.
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