If you were angling for an endorsement deal, what would go for? Cars? Speedboats? Batter-based breakfast delicacies?

Kid Rock seems to have his eye on the last one, because everything he does seems to revolve around waffles. Not content with allegedly smashing up a Waffle House in a fight recently, Kid Rock has now played a benefit show in one.

Waffles, that's all you ever get from Kid Rock these days. Anyone would think he was a Belgian if it weren't for his rubbish haircut, funny accent and suspect-looking hygiene practises. Wait a minute, all Belgians have all of those things too – throw in a side-job moonlighting as a motorway service station toilet attendant who won't let you go for a piss unless you first drop a coin into his grubby polystyrene cup and we'd be convinced that Kid Rock was Belgian through and through.

Kid Rock is never short of a controversy or two, whether they involve fighting other idiots, alleged marital strife or disgusting Creed-heavy sex tapes. We think this is because Kid Rock relies on these controversies to keep everyone's mind off his terrible redneck music, which is why he's always so keen to find more of them. 

And last year Kid Rock struck upon a controversy goldmine in the Waffle House – a fast food chain that seems to specialise in frying up trembling wads of cholesterol, melting cheese on top of it and then cruelly charging you to put it in your mouth.

Back in October Kid Rock was arrested in a Waffle House near Atlanta after allegedly beating up a man who looked at his woman and causing criminal damage to the restaurant. Kid Rock has since pleaded not guilty to the charges, but still faces a year in jail if he's convicted.

So now Kid Rock has decided to do right by the Waffle House by playing a benefit for a local charity there last night. It's an incredibly sweet thing to do, and at least Kid Rock didn't balls everything up by boiling everything down to insulting talk of markets like some sort of goonish Alan Sugar figure or anything. People reports:

Rock said Tuesday that the benefit was the perfect opportunity put a positive spin on the waffle house experience. "The first situation was silly. Atlanta has always been a great market for us and we have made a lot of money here," he said between taking pictures and signing tour memorabilia for fans. "We got so much press from the last incident that we decided to not let it lay where was and turn it into something good."

Oh Kid Rock! Look what you've done! Anyway, as much as we mock, Kid Rock claims that his benefit raised around $15,000 for the charity or – in layman's terms – just about enough money to let him off with a slapped wrist if he gets convicted of his charges. But Kid Rock is just pleased to have done some good in the community:

"I like to take opportunities that might not be so positive and turn it
around. To me, the glass is always half full."

Unless it's a glass of booze, obviously, in which case Kid Rock has drained it and using it to smash your brains in with. He'll fight you. HE'LL FIGHT YOU!

Allegedly.

Read more:

Fans Flock as Kid Rock Appears at Waffle House – People